Marketing Strategy Lead

About

We’re building Omni: a platform allowing developers to deploy applications across all rollups without fragmenting liquidity. We’re looking for early team members to help us bring this ambitious vision to life.

We’re a team who already built a platform that processed over $70M leading to our $18M fundraise from top investors including Pantera, Two Sigma Ventures, Coinbase Ventures alongside angel investors including Stani Kulechov (founder of Aave), Sandeep Nailwal (cofounder of Polygon) and more. In addition to this our most recent testnet onboarded over 300,000 users in less than two months. We are growing rapidly and we need ambitious and experienced team members to join us to help scale Ethereum’s future.

About the role

We are looking to have somebody join our team and work closely with leadership to establish Omni’s brand as a leader in the Ethereum ecosystem by publishing thorough technical content, external communications aligned with our brand strategy and consistently expand the quality and reach of Omni’s audience.

Responsibilities

• Designs and implements long term communication campaigns that we can leverage to build brand equity for Omni


• Consistently delivers thorough technical content on Omni and relevant Ethereum topics (interoperability, L2s, MEV, token standards, decentralization, etc.) to establish Omni as a thought leader in the Ethereum ecosystem


• Coordinates and collaborates with relevant third parties to gather input and amplify as we are developing research heavy content


• Brings lessons learned from participation in the wider industry back to the product team as input into the product development process


• Aligns all public facing websites, documentation and social media accounts in line with our core branding principles


• Participates in public forums to drive forward open standards like new EIPs that we create

Requirements

• 4+ years in a marketing or public research role (at least 2 in crypto)


• Demonstrated experience and understanding of the latest innovations in crypto (at least 3 public facing pieces we can read)


• Excellent written and verbal communication skills


• Crypto native — must be deeply familiar with crypto technology and culture

Competencies

• Excellent written communication — can write precisely and clearly about deeply technical topics


• Detail oriented — all of our publications are read by tens of thousands of people across the world, it is essential that everything we put out is cleanly prepared and professional


• Picks up trends early — this team member must be in tune with the latest innovations and trends in the crypto ecosystem to ensure we are consistently pushing Omni to the frontier


• Long term oriented — must be capable of making plans that happen over a period of months, consistently building brand equity over time


• Metrics driven — we have hundreds of thousands of followers, we need a team member who leverages this scale to collect data on what strategies work best for us and continuously improves our communications

Nice To Haves

• Has already built an intellectual, research oriented personal brand in the crypto twitter space with thousands of followers


• Prior experience using data analysis platforms like Dune to easily collect on chain data for our analysis and public communications (SQL, Python)

Our benefits include competitive compensation, early stage equity allocations, team outings and unlimited PTO. In addition, you’ll join a team of high caliber team innovating at the frontier of crypto that work collaboratively to help one another accelerate their personal growth.

We are a mission driven company. We believe deeply that through software engineering we can build a self-sovereign society. In our day to day, we make decisions based upon our company values of Individual Autonomy, Long-Term Orientation and Open Access.

The future belongs to all of us, independent of our origins. Omni is an equal opportunity employer and does not discriminate on the basis of race, religion, color, sexual orientation, gender or any other status protected under federal, state or local law.