Content Writer & Strategist

Innovion is looking for a talented and knowledgeable crypto content writer to join our PR team. As a crypto content writer, you will be crafting long and short form copy to support product launches, partnership announcements, thought leadership and the broader brand narrative for Innovion clients. This role is ideal for someone who is not only adept at bringing narratives to life, but also possesses a deep understanding of crypto as a product.

Working hours are in CET time zone. Please don’t apply if that does not work for you.

Responsibilities:

• Content strategy: develop content strategies for Innovion clients, in order to effectively showcase their USP, products and positioning.


• Content Creation: Craft compelling brand narratives, write clear, concise and informative press releases, blog posts, website copy and social media content calendars for Innovion clients. Generate creative ideas for content that will engage and educate.


• Proofread and edit content to ensure a high level of quality; ensure all content is accurate, well-researched, and free from grammar or spelling errors.


• Optimize content for SEO by incorporating relevant keywords and following best practices for on-page optimization.


• Market Insight: Integrate knowledge of market trends, industry developments, and the competitive landscape to strategically position Innovion clients. Conduct in-depth research to gather accurate and reliable information.


• Collaborative Engagement: Work closely with the Innovion clients’ teams to ensure the delivery of a clear, accurate and cohesive brand message and to develop content strategies that align with the overall marketing goals. Brief and coordinate media outlets and influencers for PR campaigns and activations.


• Community Connection: Actively engage with the crypto ecosystem and communities to identify new content opportunities and platforms.

Requirements:

• Experience: Minimum of 3+ years in developing content for crypto projects.


• Portfolio: Proven experience as a crypto content writer or similar role, with a strong portfolio of published articles and blog posts.


• Journalism Background: Strong preference for candidates with experience as journalists in the crypto space, showcasing a track record of writing and editorial excellence.


• Crypto Savvy: Demonstrated knowledge of and passion for blockchain technology, cryptocurrencies, and the broader web3 universe. Familiarity with different types of cryptocurrencies, blockchain platforms, and decentralized finance (DeFi) concepts.


• Fluency: Excellent written and verbal communication skills in English, with a keen eye for detail and ability to convey complex information in a clear and concise manner, and to distill complex concepts into engaging stories.


• Strong research skills and ability to gather information from various sources, including whitepapers, technical documentation, and credible online resources.


• Ability to work independently and meet deadlines while maintaining a high level of quality and accuracy.

Share your resume and portfolio by September 2nd.