Content Marketer

About Rarity Society

Rarity Society is the first ever fashion DAO that offers its members 1-of-1 physical fashion items bundled with NFTs. Our mission is to bring NFTs into mainstream pop culture and build the next-generation community of hypebeasts on the metaverse.

Rarity Society has garnered support by a handful of celebrities and influencers, and is on track for an explosive launch for season 1. As the first marketing lead of the team, you will help orchestrate our marketing campaign and strategize methods for generating brand hype with our curated network of celebrities and influencers, working alongside our team members including founder RarityJan and tech lead Leeren.

Role

• Plan, coordinate, and execute Rarity Society’s season 1 marketing campaign


• Assist in copywriting alongside the team (esp. with Rarity Society’s designers and fashion bloggers)


• Build out KPIs based on marketing research of fashion trends, data, and consumer analytics


• Maximize brand awareness by disseminating content across a wide variety of social platforms


• Manage monthly marketing budgets and allocations


• Become a marketing strategy leader of the world’s first social + fashion DAO

Desired Skills

• Experience with retail marketing, social media ads campaigns, and marketing for crypto projects


• Proficiency in strategizing across major marketing platforms (Twitter, Instagram, Discord, Email, and Blogs)


• Excellent verbal and written communication skills, especially in the domain of copywriting


• Ability to maintain a cohesive and consistent voice aligned with Rarity Society’s brand across all platforms


• Fluency in English


• Comprehensive understanding of NFTs, DAOs, and DeFi

Nice to Have

• Past experience with marketing in the fashion industry


• Motivated to come up with innovative gamification and marketing strategies


• Passion for fashion, especially streetwear


• Lives in Los Angeles

Working at Rarity Society

• Flexible compensation package (cash / equity / both)


• Talented team of smart, down-to-earth, and enthusiastic people


• Monthly fun social events and amazing parties


• Become a defining figure in bootstrapping web3’s new fashion ecosystem

Application

To apply, please send an email to apply@raritysociety.io, preferably including a link to your resume. Optionally, give a brief introduction about yourself and past marketing experience. Our recruiter will get back to you within 1-3 days to setup an introductory call and see if this position would be a good fit.